Chocolate Corner

OVERVIEW

For 25 years, Chocolate Corner has been a beloved cornerstone of Jeddah’s culinary landscape. Founded by a passionate mother who has been working with the same team since they opened in 1998, this family business handcraft exquisite chocolates, ensuring each piece is a testament of quality and freshness.

YEAR

2023

ROLE

Creative Director
Graphic Designer

SERVICES

Branding
Packaging Design

About the project

The rebranding of this brand kept in mind the core pillars to create the concept: Craftsmanship, family, history and freshness.

Unwrapping stories: The idea is that every chocolate tells a story—a story of family, dedication and community connecting young and old generations —as well as creating new stories by celebrating and creating new memories. 

The logo reflects an established brand while incorporating modern elements, such as its curvatures, giving it a timeless quality. The serif font adds elegance and refinement, evoking tradition and artisanal craftsmanship.

Chocolate Corner

OVERVIEW

For 25 years, Chocolate Corner has been a beloved cornerstone of Jeddah’s culinary landscape. Founded by a passionate mother who has been working with the same team since they opened in 1998, this family business handcraft exquisite chocolates, ensuring each piece is a testament of quality and freshness.

YEAR

2023

ROLE

Creative Director
Graphic Designer

SERVICES

Branding
Packaging Design

About the project

The rebranding of this brand kept in mind the core pillars to create the concept: Craftsmanship, family, history and freshness.

Unwrapping stories: The idea is that every chocolate tells a story—a story of family, dedication and community connecting young and old generations —as well as creating new stories by celebrating and creating new memories. 

The logo reflects an established brand while incorporating modern elements, such as its curvatures, giving it a timeless quality. The serif font adds elegance and refinement, evoking tradition and artisanal craftsmanship.

Chocolate Corner

OVERVIEW

For 25 years, Chocolate Corner has been a beloved cornerstone of Jeddah’s culinary landscape. Founded by a passionate mother who has been working with the same team since they opened in 1998, this family business handcraft exquisite chocolates, ensuring each piece is a testament of quality and freshness.

YEAR

2023

ROLE

Creative Director
Graphic Designer

SERVICES

Branding
Packaging Design

About the project

The rebranding of this brand kept in mind the core pillars to create the concept: Craftsmanship, family, history and freshness.

Unwrapping stories: The idea is that every chocolate tells a story—a story of family, dedication and community connecting young and old generations —as well as creating new stories by celebrating and creating new memories. 

The logo reflects an established brand while incorporating modern elements, such as its curvatures, giving it a timeless quality. The serif font adds elegance and refinement, evoking tradition and artisanal craftsmanship.